 PAXAN, which is one of Iran’s leading hygiene product manufacturer, just signed a new contract with DIDAR ....
PAXAN, which is one of Iran’s leading hygiene product manufacturer, just signed a new contract with DIDAR to make a TV commercial for their new dishwashing liquid, Goli. Director Ehsan Tavasoli and Morteza Najafi are making use of the characters that were designed by Mohammad Kheir Andish to generate a CG hero in live action footages of a kitchen. The main character of the commercial is jellyish in kind (as is Goli) and is designed such that it conveys a sense of liveliness.
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